This illustrated menu is from the 1911-1912 New Year’s Eve dinner, held at the Pall Mall clubhouse, signed by the art deco artist, Barribal. The car symbolises the exciting future that lay ahead for the automobile and a progressive Edwardian Society. The message below the image reads ‘Smooth be the road and every turning clear, that marks our journey through the coming year’. Naturally, with such a beautifully illustrated menu was an exquisite dinner to match. Some of the dishes served in the impressive eleven-coursed, French dinner included Filets de Sole Grand Succés, Agneau de Lait Palestine, Truffes en Surprise, and Fantaisies Viennoises.
William Henry Barribal (1874-1952) was a London painter and designer. He began his career as a lithographer before studying at the Académie Julian in Paris. By the turn of the century he was a recognised and accomplished artist. During the First World War he created propaganda art and a series of images that were used recruitment posters. In the 1920s and 1930s he created posters and playing cards for Waddingtons, and posters for Schweppes and the London and North Eastern Railway. However, elegant, fashionable, Edwardian ladies were one of his favourite subjects to paint, this made him very popular and employable by Vogue, amongst other magazines.